This section explains our practices regarding personal information collected specifically through your use of the Digital Platforms and their features.
Communications with Pragma, Chat, and Email
Pragma provides various means for you to communicate with us on the Digital Platforms (e.g., email, phone) securely. As email and Messenger communications are not entirely secure, we ask that you refrain from transmitting personal information in your messages when contacting Pragma through these methods.
Pragma provides various means for you to communicate with us on the Digital Platforms (e.g., email, phone) securely. As email and Messenger communications are not entirely secure, we ask that you refrain from transmitting personal information in your messages when contacting Pragma through these methods.
Collected Personal Information
To benefit from Pragma's personalized services, you must provide certain information to identify you and address your needs. Without this information, we cannot offer the requested services. We also collect personal information to provide certain services.
When you access our Digital Platforms, Pragma collects your IP address to ensure the security of its technological infrastructure.
Managing Browser Cookies
Cookies are small text files downloaded when you visit certain pages of a website, stored in the memory of your device. You can manage your cookie consent preferences at any time:
Cookie Management:
These choices are valid for up to 365 days. Note that cookie management is associated with the browser and device you use. If you use a different device or browser for your next visit, the banner prompting you to manage your browser cookies will reappear.
Strictly Necessary Cookies Always Active
These cookies are essential for the website's operation and cannot be disabled in our systems. They are usually set in response to actions you take, such as setting your privacy preferences, logging in, or filling out forms. The following information is collected:
• Language used by the browser
• Browser type and version
• Operating system type and version
• Device type and model (phone, tablet, or computer)
• Screen resolution of the device you are using
Functionality Cookies
These cookies enhance and personalize the website's features. They may be activated by our teams or by third parties whose services are used on our website. If you do not accept these cookies, some or all of these services may not function properly.
Performance Cookies
These cookies help us determine the number of visits and traffic sources to measure and improve the performance of our website. They also help identify the most/least visited pages and evaluate how visitors navigate the website. The following information is collected:
• Your IP address
• Geographical location (region derived from your IP address)
• Internet service provider
• Start and end time of the visit
• Domain of the previously visited site
• URL and titles of pages visited on Pragma's sites
• Your activities (clicks, screen scrolling, etc.) on Pragma's sites
• Origin of your visit (banner, email, social network, advertiser's website)
• Type of customer you belong to (individual, group, organization, etc.)
• Category of customer you belong to (residential, commercial, etc.)
• Status of your registration for our web self-services (Internet Bill, Equal Payment Plan, etc.)
• Number of contracts associated with your account (single or multiple)
• Your searches using the tool integrated into our sites
Targeted Advertising Cookies
With your authorization, these cookies may be set within our website by our advertising partners. They can be used by these companies to create a profile of your interests and provide relevant ads on other websites.
These cookies allow us to adapt our advertising messages based on your interests, considering the latest sections you have viewed on our website. For more information on interest-based advertising or to opt out of advertising from companies participating in the AdChoices program, visit the Digital Advertising Alliance of Canada's website.
These cookies may enable us to:
• Adapt content displayed on your device in our advertising spaces based on your profile, your device's browsing history on our site, or your location data.
• Benefit from personalized advice and offers based on your point of origin.
• Adapt our advertising spaces to the display characteristics of your device.
Pragma and its suppliers also use the Google Analytics platform to analyze the use of Pragma's digital platforms for statistical purposes and site improvement. The following information is collected through a cookie file:
• Your IP address
• An anonymized identifier generated by Google if you are logged into your Google account and have enabled personalized ads
• Start and end time of the visit
• Browser language
• Region or municipality determined based on the IP address
• Browser type and version
• Operating system type and version
• Device type and model (phone, tablet, or computer)
• Domain of the previously visited site
• Address of the pages visited on Pragma's sites
• Your activities (e.g., clicks, screen scrolling) on Pragma's sites
• Origin (e.g., banner, email, social network, printed publication, advertiser's website) of your visit
• Type of customer you belong to (e.g., individual, group, organization)
• Screen resolution of the device you are using
This information may also be used by Pragma and its suppliers to design, improve, or market products and services. It is collected and stored by Google on servers that may be located outside of Canada. However, this information is not shared by Pragma with external parties, except in limited circumstances.
If you wish, you can prevent Google from collecting data about your use of Pragma's sites by downloading the browser add-on that disables Google Analytics.
Use of Information
Pragma commits to collecting only the personal information necessary for the purposes for which it was collected from you. In the context of Digital Platforms, your personal information may be used for the following purposes:
• Offering our products and services
• Transmitting information of interest to you
• Conducting studies, analyses, and marketing activities
• Conducting contests or surveys
• Responding to your questions and comments, including those you may transmit to us through chat.
Security of Communications and Internet Navigation
When browsing the Internet, your browser detects whether communication is adequately protected and displays a PADLOCK symbol on the page to confirm that the communication session is secure.
We use the most secure encryption protocols on the market. All browsing data is protected by effective cryptographic means, ensuring the confidentiality of your information.